Recap by Francine Gervazio
On 9 May 2019 we had the great pleasure to host the event ‘Future Trends of Urban Mobility’ at Pirates Hub, Swisscom. We feel affirmed that what we do at We Shape Tech has a fruitful impact and we are very motivated to continue our contribution and launch further events during the second half of 2019.
We’re still delighted thinking back on the insightful talks and different perspectives discussed by Rita Nenniger (Post Auto), Robin Guldener (Avrios), Jana Lev (sharoo) and Manon Bolli (AutoSense AG).
With Rita, we saw initiatives on public transportation and how different providers contribute to the evolution of the concept MaaS (mobility-as-a-service). Robin showed that mobility choices are highly personal and local, depending on availability of options and lifestyles. Also, that companies will need to expand those choices to their employees to attract good talent in the market. Later, Jana introduced us the concept of “Carpacity Unlocked” and that car sharing solutions can be efficient to solve this issue. Last, but not least, we learned with Manon how data and connectivity play a very important role in this change.
Our main take aways of the evening:
The keyword for mobility in this century is choice
We are still far away of seeing driverless cars driving around, but slowly they are coming
Driverless cars might be one of the few solutions for rural and remote areas in terms of expanding mobility choices (69% of the population lives in those areas)
Companies are the biggest auto buyers and are in most cases in remote areas: the mobility choices are still limited, the evolution will be slower
Cars are not-utilised 23 out of 24 hours in the day
Mobility as a Service (MaaS) is a new trend: urban citizens can have a mobility budget instead of a monthly car TCO (total cost of ownership)
Connectivity is the enabler of future mobility